Brilliant Brighton’s Festive Afternoon

Small Business Saturday is an annual grassroots campaign on the first Saturday of December where, across the UK, we put the spotlight on small businesses. In a world of progressing corporate monopoly, it's increasingly important to highlight the underdogs that hold together our communities and economy. As SBS put it, small is at the heart of every neighbourhood. 

On Saturday 6th December, Brighton's shoppers will be welcomed by Brilliant Brighton's busy elves, handing out festive goodies under their twinkling Christmas lights, to a backdrop of choirs, singers, and even a brass band. 

This marks the return of the famous festive window dressing competition, where businesses across the city will wow you with their creativity and drag you into the holiday spirit. You're invited to vote for your favourite, and incentivised by a shiny £100 Brilliant Brighton Gift Card to spend in 60+ of their businesses, putting a fair dent in the Xmas shop spend.

Celebrate the season in style and support our wonderful assortment of independent businesses this winter by popping down to get involved.

Venue details