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The Largest IMAX in the UK REOPENS!

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Image: @www.bfi.org.uk

London’s BFI IMAX cinema reopens this week following a major upgrade and the UK’s biggest screen just got even better!

Huge news for cinema lovers this week as the largest IMAX in the UK is reopening in London Waterloo after a refurbishment which includes a technology upgrade to IMAX with Laser projection, a new screen and 12-channel sound system. This will make BFI IMAX the nation’s most immersive cinema experience, keeping the iconic Waterloo destination a must for movie lovers.

Since launching 23 years ago in 1999, BFI IMAX has become one of the most successful IMAX cinemas in the world, welcoming an average of 300,000 visitors each year and playing host to some of the world’s biggest film premieres.

The impressive upgrade will offer audiences both a premium technical and first-class customer experience. With a monumental 65ft high and 85-foot-wide new screen, the largest in the UK,  which will feature IMAX’s new 12-channel sound technology, with new side and overhead channels that deliver greater dynamic range and precision for the ultimate in audio immersion and cinematic experience. The first film to be displayed in this dazzling definition on the new screen will be the hugely anticipated Marvel film : Black Panther: Wakanda Forever. And blockbuster fans won’t have long to wait before Avatar: The Way of Water opens on 16 December!

Ben Roberts, BFI CEO, said: “We are extremely excited to re-launch BFI IMAX with these upgrades to deliver an even greater cinematic experience. This screen has always been a cultural destination for London, and in resuming programming of this iconic landmark our ambition is to grow audiences for a rich diversity of screen culture. We’ve got a lot of exciting things planned over the coming months, starting with Black Panther: Wakanda Forever and Avatar: The Way of Water, but also showcasing a catalogue of classic and new films, proving that there is something for everyone here at BFI IMAX. We can’t wait for people to experience it!”

So what does all mean for cinemagoers?

Sharpness: Experience incredible detail in every image with a sharper, clearer and crisper picture that delivers a heightened level of realism on the biggest screens.

Brightness: Laser brings an increased level of brightness to fill IMAX screens with the most vivid and lifelike images in 2D and 3D.

Contrast: Dramatically greater contrast levels in each frame provides a level of depth that takes you out of your world and draws you into the film.

Colour: The widest range of colours available to filmmakers so they can present more vibrant, deeper and richer colours in IMAX than ever before.

Sound: Whether it’s a pin drop or feeling the heart-palpating force of a volcano, with IMAX’s next-generation 12-channel sound system audiences will experience a new kind of powerful, immersive sound they can feel.

BFI IMAX can’t wait to welcome cinemagoers back to the UK's home of blockbusting cinema for the most immersive and spectacular cinematic experience yet.

Further Information: BFI IMAX | BFI

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